I made the mistake of clicking on a weird looking ad link in the Mark Morford column email from sfgate.com and ended up in this pavilion of what. I spent a good half hour trying to figure out if there was anything going on there.

It is not clear that they have ever done anything.

Looking at the self-submitted biographies of their founders, staff members, employees, and “conversation hosts” reveals that they are all wealthy well-educated Bay Area white people. They take care to mention that they have been to other countries for months or even years and that they speak foreign languages, and that they ride bicycles and use solar and hybrid power. They’re all well-off, cheerful, and in fine physical shape.

Anyway they’re going to save the world by talking about saving the world. I think technology is involved, and there are certainly oboes and wide, beardy grins. The stages are apparently 1) noticing that history and biology have happened 2) meditating and making your own brain better and ready to evolvulate and conversatify and 3) something they’re putting on the web site Real Soon Now that will be a social network.

I’ve got a better idea. How about all of them stop with the website and the neurocosmology and the self-improving oneness of spirit exercises and just make sandwiches, say, 20 a week, all at once, on Saturday. They all have lots of time and money, so this isn’t a big deal. Then, take the sandwiches to a church in a really poor neighborhood and give them a cooler full, and say “Hey, give these sandwiches to people who don’t have anything to eat, okay?”

If they want to Create a Space to be Thoughtfully Open or work on their Epic Journeys, that’s cool too, but not until the 20 sandwiches are delivered. Deal?